Content strategy and creative direction
Meredith’s body of work sits at the intersection of marketing, user experience, and eCommerce.
eCommerce platforms

Nature’s Way
Meredith oversaw the content direction of an all-new eCommerce platform for Nature’s Way on Shopify.

Paula’s Choice
Landing pages were all the rage at Paula’s Choice to help capture target audiences for high traffic events.
Enterprise content

AutoNation
Meredith’s white hat SEO projects helped AutoNation drive traffic (pun absolutely intended) to their dealerships.

HubSpot
Meredith contributed as an SME on web development and WordPress to the veneerable HubSpot Marketing blog.
Creative direction

Sweet Anthem Perfumes
Meredith’s owned microperfumery created industry playbooks for selling perfumes on the internet, still felt today.

Crystalyn Kae
This handbag designer asked Meredith to help create a content and design framework for her email newsletters.
Just for fun

The Floor is Lava
A branding concept for a soap brand aimed at busy parents, inspired by the relief maps of Mount Rainier.

Logo Leftovers
Now-defunct concepts and side hustle ideas that still live rent free in Meredith’s brain.